David Yen, executive vice president
of Sun Microelectronics (Sun's chip group), is leaving the company
after 20 years to go to Juniper Networks.
Mike Splain, who has been at Sun for two decades as well, has been appointed as acting head of the organization.
Yen has been one of Sun's most visible executives for several years and
was seen as a rising star in the new era under CEO Jonathan Schwartz.
The departure, despite what some analysts might say, is somewhat of a
surprise.
The departure will also likely once again raise the question,
"Why does Sun stay in chips, anyway?" Sun has produced a number of
high-performance chips. The company, for instance, saw a dramatic
increase in sales of servers based around its Niagara processor last
year. Coming up with its own processors and input-output chips gives
Sun a technological advantage, executives have said.
Designing a chip, however, can cost tens of millions of dollars, and
that's before manufacturing commences. Recovering that investment
through volume sales isn't easy. To make it even more challenging, a
growing percentage of Sun's overall server sales in the past few years
comes from Intel- and AMD-based servers.
In the early '90s, Sun Microelectronics functioned--or tried to
function--somewhat independently, selling chips to both Sun and outside
customers. But by the late '90s, Sun Microelectronics was absorbed back
into the company.
Then in 2007, it was made an independent business group again,
charged with selling chips and licensing technology to third parties.
It landed some customers, such as Marvell Technology Group, and has
attracted adherents by opening up some of its chip technology to
royalty-free use. Still, Sun Microelectronics is not nearly as large as
IBM's chip division.
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